In 1917, the world witnessed the birth of the Ford Model TT and the age of motor vehicles as we know it today. Ford led the way into the motorized age and still leads today thanks to a long history of innovation and hard work.
Within a decade of the Model TT being released Ford had sold 1.3 million vehicles and was ready to roll out a new design with the Model AA in 1928. This propelled them into the 1930s with the Model BB and then the Ford Model 50 pickup truck with its famous Ford Flathead V8 engine. In the 1940s, Ford aided the WWII effort by producing mechanical parts for the military. Afterward, it resumed commercial truck production in 1947.
The Ford F-Series dominated the 1950s and 1960s, but its innovation didn’t stop there. In 1965, Ford debuted the twin I-beam front suspension raising the durability of the Ford chassis as well as the truck’s level of comfort.
Ford implemented more and more modern technology such as power steering and brakes, which began to appeal to family-oriented drivers. The 1970s and 1980s saw updated features like air conditioning as well as improved hauling and hitching features that further solidified Ford’s reputation for creating mobile, family-friendly trucks. In 1977, the iconic slogan of “Built Ford Tough” circulated around the country and defined Ford’s lineup from then on.
In 1998, the introduction of the Ford Super Duty lineup of trucks greatly expanded Ford’s commercial vehicle offerings. While making great strides to grow in the commercial truck market, Ford continued to attract family and light-duty truck owners with expanded luxury trim packages that included high-end leather finishes and technologies like built-in navigation. Today, Ford engineering is highlighted by the wide deployment of its EcoBoost engines which provide incredible power and efficiency.
After a century of creating innovative trucks, the Ford brand is stronger than ever. Visit us at Mama's Used Cars and experience “Built Ford Tough” engineering firsthand.